Our story

Reflection PR burst onto the scene in 2009, and just three years after launching, scooped the CIPR's Outstanding Small Consultancy Silver award. Identifying a demand for award writing services, Reflection PR Awards became the only dedicated awards agency in the East of England.

With a passion for telling brand's stories through writing engaging award entries, our team works with national and international businesses, taking them through to the finals and beyond of leading award programmes.

Our team is made up of a talented group of writers who have a strong background in PR and communications - so we know what it takes to make your business stand out.


Suzy Pettican, MCIPR, ACIM

Suzy Pettican, MCIPR, ACIM

Suzy is managing director of award-winning PR agency, Reflection PR and has more than 17 years’ experience in PR and marketing and is CIPR and CIM qualified.

Shortlisted for Best Young Communicator, Suzy prides herself with strong storytelling skills and has an impressive track record in helping businesses to win awards after her very first awards client won a regional award for Best New Business.

As well as running a business, Suzy is kept busy renovating her 1930's home and training her energetic Patterdale Terrier, Minnie.

Contact Suzy on 01603 219191 or email suzy@reflectionpr.co.uk

Kelly Pointer, BA (Hons)

Kelly Pointer, BA (Hons)

Kelly was first introduced to Reflection PR during a work experience placement with us and later returned to lead our awards division after obtaining a first class degree in Media, Communications & Cultural Studies from Newcastle University.

She enjoys working with clients to write compelling award nominations and says that the best part is clients’ reactions when they are shortlisted.

At weekends Kelly loves exploring the great outdoors with her canine partner in crime, Rossi her German Shepherd.

Contact Kelly on 01603 219191 or email kelly@reflectionpr.co.uk

Neil Pettican, MSc

Neil Pettican, MSc

With over 20 years’ experience of working in agriculture, sports, amenity and leisure, Neil is UK and Ireland Head of Sales for a global multinational as well as Director of Reflection PR.

His Leadership and Management business qualification from Cranfield University and strong sales background is put to good use, helping with operational functions. 




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What Our Clients Say

"Manifest Software Solutions is a technical software provider and conveying what we do to a judging panel, in a language which got us shortlisted for one of our sectors most prestigious awards, was all down to Reflection PR. We couldn’t have done it without them. Fingers crossed on the night!"

Dave Carr, director at Manifest Software Solutions (Housing Innovation Awards 2017 finalists)

Brands we have worked with
For more information, call us on 01603 219191
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@KnowYourMoney @TheMoneyPages That's fantastic news - congratulations! 🎉
22 Nov 17
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